15 (Must-Follow) Top Podcast Influencers to Boost Your Show’s Success

Audio creators, broadcast hosts, digital storytellers, voice anchors, or podcast influencers. Whatever you call them, these people are holding the reins in the podcast industry and shaping the frontline of how a newbie becomes a ninja in podcasting.

They might not be the most popular podcasters out there, but they sure are the ones who influence the podcasters you know, the niches you care about, and ultimately drive the growth of the podcast sphere as a whole.

This year, we have gathered 15 best podcast influencers out there, focusing on their impact, influences, and how much authority they command in their respective podcast ventures.

Here is the list (in no particular order).

• Sean Loots

Sean Loots, founder of The Podcast Catalyst began podcast coaching around 2015. At that time, there were only a handful of people listening to podcasts unlike now where podcasting has become a household media.

Sean has witnessed several waves and curves in the podcast landscape and his experience has shaped him into becoming one of the well-known names in the game. Now, he helps other podcasters navigate the ever-changing world of podcasting through strategy launches and coaching and also shares valuable insights about his decade-and-half experience on his social profiles.

Visit his Instagram.

• SA Podcast Guild

Ever wondered what a country-based podcast influence looks like? That’s what SA Podcast Guild does best. Instead of becoming the all-in-one podcast consulting for every one from anywhere, their focus narrowed down to just podcasters in South Africa and making their influence a national one. They are one of the few people shaping the trajectory of podcasting in South Africa.

Visit their Instagram.

• Ana Xavier

Ana Xavier is more than just an online podcast coach but one that actually shows her face in podcast meet-ups, conferences, and seminars all around the world. She founded The Podcast Space, where she helps, strengthens, and empowers podcasters through her tailored coaching, marketing, and actionable strategies.

She also shares her 15+ years of experience freely with the podcast sphere from her website and social media profiles, which speak of her expertise and influences shaping the reins of the podcast world.

Visit her Instagram.

• Regina Larko

Regina Larko owns the Hashtag Impact, a podcast community where tribe thrives rather than individuality. It is a gathering of impactful podcast strategies and tips that cater to everything podcasting. From ideation, creation, and post-production, Hashtag Impact is an effective platform to 10x your podcast effort.

Visit her website.

• Aazad Shan

Aazad is a marketing genius with years of experience across different niches and industries, one of which is podcasting. Through his podcast, he shares Growth Marketing Stories that reflect calculated action points toward increasing awareness of your market, your podcast. His approach emphasizes storytelling, which he believes is crucial for effective marketing.

Visit his website.

• Dilip Kumar

Dilip is the owner of The Podcast University, a podcast resource hub that shares emerging podcast trends, loopholes to fill, and how podcasters can take actionable steps to grow their show. These insights are not just versatile but changing how new podcasters can get their feet wet in the ever-changing podcast landscape.

Visit his website

• Elizabeth Mccravy

Elizabeth uses podcasts creatively, a reason that spikes our interest in how podcasters can learn uses the same storytelling and practices she followed to make her podcast one of the fastest-growing shows in the world.

Elizabeth hosts the "Breakthrough Brand Podcast," where she shares business and marketing advice. The podcast covers a range of topics, offering listeners valuable insights into building and growing their brands.

Visit her Instagram.

• Edward Sturm

Ever heard of the Edward Show? Or, maybe just the name, Edward Sturm? In the case you haven’t, he is a world-class marketer and a podcaster who hosts the “Edward Show” that has featured several big guests and amazed interests across the internet.

His approach to podcasting isn’t just like everyone else, particularly on the part of podcast SEO. Looking for how to promote your podcast organically with SEO and an optimized title, meta tags, and all those optimizations?

Check out Edward here.

• Sara Whittaker

Podcasting has grown from a mere buzzing of sound to the mic to a $25 billion industry and the growth has birthed several niches like podcast production agencies, podcasting tools, and there's also ‘Sara Whittaker.’

Sara focuses mostly on educators looking to dive into the world of podcasting. Her mission is to help educators amplify their voices and extend their impact through podcasting.

Are you an educator curious about turning your ideas into a podcast?

Here is Sara for you.

• Hazell Studio

Most podcast studios only help their clients and could only care less about the whole podcast landscape or how other podcasters fare. But things take a bit detour for Hazell with their practical podcasting strategies that not only help their clients but also influence calls the shot for other podcasters - especially new ones.

Their Instagram is filled with impressive takes that could help newbie podcasters level up their podcast game.

Visit their Instagram.

• Nic Redman

Whilst other coaches focus on strategy, business, and concept for your podcast, Nic tackles the often overlooked areas of your voice and performance on the mic.

A voice coach, podcast director, and author of the voice training book "On The Mic," that every podcaster serious about growth should check out, Nic’s superpower is giving you the speaking skills and confidence to bring your unique voice to the mic, so you don’t just sound like any other podcaster and your show stands out above the rest.

Visit her Instagram.

• Krystall Proffitt

Krystal is a podcast coach, content strategist, and best-selling author dedicated to boosting confidence in content creation, particularly podcasting. Her approach to podcasting is hands-on and supportive, making complex podcast promotion processes more approachable.

Looking for a podcast influencer who uses her platform as a valuable resource for podcasters looking to amplify their voices through podcasting?

Krystal is the person.

• Nick | 9/5 Free

Ninefivefree isn’t just passionate about podcasting—he’s a full-time podcast producer. From recording and editing to publishing on all major platforms, Nick does it all. He’s also built a reputation for helping others take their shows to the next level, offering evergreen podcasting tips on how to grow an audience, improve sound quality, and optimize content for engagement.

Beyond managing his podcast and helping clients, Nick dedicates his time as well to supporting fellow podcasters by sharing behind-the-scenes insights, growth hacks, and podcasting tips with his community on Instagram and other social platforms.

Visit his Instagram.

• Sandra Lynnco

With how tedious podcasting can be and the technicals comprising it like podcast production, podcast marketing, advertising, distribution, etc, only a few people can pull the strings of being a jack-of-all-trade in podcasting but Sandra has been able to not just be able to all those but she also shares actionable ideas and strategies that goes strong.

Visit her Instagram.

• Podcasting Life

The life of a podcaster is already a tedious one, that’s why AI and invented to make the workflow easier and more manageable than when podcasting became a thing. With the role of AI not being undervalued, Podcasting Life has done a good job of incorporating practical podcasting steps with incorporating AI into the workflow.

They not only teach podcasting but they also influence how you teach, behave, and the ethics of a great podcaster who wants to aspire to become the (wo)man who people want to listen to.

Visit their Instagram.

• RJ Tahela

Lastly, and obviously not the end of this incredible list, we have got Talesbytalz into our list of the top podcast influencers. As Spotify’s India 1st Voice of Anchor, TEDx Speaker, and viable insights for podcasters and brand strategists to go beyond having fragmented audiences and become increasingly popular.

Her 12 years of experience have shaped the way she approaches podcasting and clients, and is evident in her awards and accolades.

Visit her Instagram.

Wrapping Up

These people on this list aren’t just podcasters, podcast coaches, and managers but they are the ones that call the shot of the podcast ecosystem. Individually, you might think the influence is low and uncatchy but collectively, they call the shots of the podcast landscape and influence every inch of steps and actions taken by the most popular podcasters in the industry.

They aren’t just ones to be reckoned with in the podcast industry but they hold the reins of the strategies, approaches, techniques, and tips for creating successful podcasts as a solo podcaster or as a big brand.

FAQs About Podcast Influencers

1. What Is a Podcasting Influencer?

A podcasting influencer isn’t necessarily a celebrity influencer but someone who shares actionable insights, strategies, and tips to help podcasters improve their content, grow their audience, or refine their production techniques. These experts may not be celebrities but are well-known within the podcasting community for their expertise.

2. How Do I Find Podcast Influencers?

Finding a podcast influencer depends on your niche, platform, and your definition of a podcast influencer. For example, names like Sean Loots and Ana Xavier influence how people approach podcasting on Instagram. Also, names like RJ Tahela and SA Podcasting Guild influence podcasting regionally in India and South Africa respectively.

3. What Should I Look For When Choosing a Podcast Influencer To Collaborate With?

It’s important to mention that s podcast influencer is different from a podcast celebrity. To pick someone who can influence not only the launch of your podcast but also give you a detailed roadmap to steer your podcast into success, it’s essential to partner with someone whose influence aligns with your target market for the best results.