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Is Radiodays Europe Worth Attending? - Our Full Experience

Last updated: 3/27/2025

Last updated: 3/27/2025

When we first looked into attending Radiodays Europe in Athens, we were excited—but also a bit intimidated. As a small, bootstrapped startup, the idea of attending such a high-level event came with its own set of challenges. The tickets alone were priced at around 600€ each, which, for a company like ours, was definitely over budget.

But we saw potential. Radiodays is the conference when it comes to audio, radio, and podcasting—and it draws top-tier decision-makers from media groups, podcasting agencies, and radio networks across Europe and beyond. We knew it was the right place for Podsqueeze.

A deal opportunity

Instead of walking away, we decided to reach out to the Radiodays team with a proposal: we’d promote the event to our audience in exchange for a discounted ticket price.

To our surprise and gratitude, the Radiodays team went above and beyond. Not only did they agree to reduce the ticket cost, they also offered to feature us as official sponsorsat no additional cost. This included our banner on their website, our logo on the sponsor wall, and even a mention in their newsletter.

Radiodays logo wall

As a small team trying to make an impact, this meant the world to us. It was one of the first signs that Radiodays truly supports innovation and new players in the industry.

First Impressions on the Ground

From the moment we arrived, it was clear: this was a premium conference. Everything from the branding, to the venue, to the way people dressed—Radiodays felt like it was made for executives and high-level professionals.

Radiodays entrance

While we had been a bit confused in our email exchanges about how to redeem our tickets, everything went smoothly onsite. We just had to identify ourselves and we were handed our sponsor badges, no fuss.

The conference used a platform called Swapcard—a third-party app that helps attendees connect, view the agenda, and manage networking. Logging in was seamless; the app recognized the email we had used to register and automatically added us to the Radiodays event. It turned out to be one of the most useful tools during the entire experience.

Radiodays venue

Food, Drinks & Atmosphere

All meals were included—breakfast, lunch, drinks, and coffee breaks—which not only helped us save on costs, but also created natural networking opportunities.

Radiodays lunch

People gathered around the food stations, making it easy to start conversations and connect. The food itself was simple but nutritious and well-prepared, and the staff were friendly and accommodating.

There were also night events and parties, which were free to attend. One of them featured food trucks and a DJ, and while it was a fun atmosphere, it got a bit overcrowded and noisy, making it tough to network effectively. But still, a great way to unwind after a full day.

Radiodays party

Radiodays party

Our focus on B2B

We attended Radiodays with a clear mission: B2B connections. We weren’t there for the talks or the free pens, we were there to build relationships and grow Podsqueeze’s reach in the media world.

To make sure we could show our product effectively, we brought a tablet with a live demo of our platform. We used the Swapcard app to identify relevant attendees, then made sure to connect in person as well.

swapcard radiodays

We reached out proactively to media professionals, decision-makers, and podcasting agencies—and to our delight, Rosie, one of the organizers, was incredibly helpful in introducing us to key people.

A Portuguese Surprise

One of the highlights of our trip was unexpectedly connecting with several Portuguese media groups and radio stations. It felt like a mini homecoming, far from home.

We ended up having dinner with them two nights in a row at beautiful local restaurants in Athens. These casual gatherings helped us not only befriend them but also schedule follow-up meetings to visit their radio and TV stations back in Portugal.

As of now, most major media groups in Portugal are aware of Podsqueeze, and many are already testing the platform or closing deals. This was a huge win for us—and an opportunity that could’ve taken months of outreach and cold emailing to achieve.

What We Got Out of It

We’re currently following up with all our contacts, scheduling product demos via Google Meet, and nurturing the leads we made at Radiodays.

Of course, not everyone is responsive—that's just part of the game. But many of the people we connected with are still actively engaged, and the feedback so far has been very encouraging.

It’s hard to measure the exact ROI so soon, but one thing is clear: this event significantly accelerated our B2B strategy.

What we achieved in three days would have taken weeks—if not months—of digital outreach.

Our Recommendations

Radiodays is organized into several “summits”, such as the Podcast Summit, AI Summit, Radio Summit, and more. The lineup featured speakers from BBC, ABC, Spotify, and other big names.

We didn’t attend many talks, since our main focus was networking. From what we saw, the Podcast Summit content was okay—not groundbreaking, but still valuable for some. That said, others we met were very impressed with talks in other summits, so your mileage may vary depending on your interests.

If you're attending Radiodays for business, here’s our advice:

Use Swapcard to connect with relevant people before and during the event
Bring a live demo of your product—it makes a huge difference
Follow up consistently after the event
Wear branded T-shirts—we did, and it made us instantly recognizable. Several people approached us just to ask about Podsqueeze
Be present and proactive—great things happen when you show up and put yourself out there

Final Thoughts

Radiodays Athens was probably the best conference we've attended in the world of audio, podcasting, and radio.

Not only did we get exposure as sponsors, but we also made valuable, high-level connections, formed lasting relationships, and took a huge leap forward in our B2B strategy.

For any startup in this space looking to grow, we can’t recommend it enough.

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